LUXURY SWISS WATCHMAKER ULYSSE NARDIN SETS SAIL WITH 11TH HOUR RACING TEAM

With a shared commitment toward positive impact for ocean health, Ulysse Nardin and 11th Hour Racing Team join forces to promote awareness of climate change and ocean health

With a shared commitment toward positive impact for ocean health, Ulysse Nardin and 11th Hour Racing Team join forces to promote awareness of climate change and ocean health

Ulysse Nardin and 11th Hour Racing Team join forces to promote awareness of climate change and ocean health

Last week, in Newport, Rhode Island, Luxury Swiss watchmaker Ulysse Nardin announced its partnership with round the world offshore sailing outfit, 11th Hour Racing Team, joining the team as the Official Time Partner of The Ocean Race. Since its founding in 1846, the brand maintains great heritage to the maritime world having designed and manufactured accurate mechanical marine chronometers allowing for precise nautical navigation and exploration.

In seeking to understand environmental issues, notably climate change, Ulysee Nardin and 11th Hour Racing team point out the urgency of the environmental impacts on our oceans.

There is growing concern about ocean health. In fact, recent studies about ocean issues report high concern but limited knowledge, prompting a call to arms campaign to help mobilize public support in shaping ocean restoration policy.

As anthropogenic pressures such as climate change, pollution and overfishing affect marine ecosystems worldwide, corresponding changes in the chemical and biological features of ocean ecosystems threaten marine environments which in turn threatens the health of the species that inhabit them. Communication will play a key role in public outreach efforts about ocean health.

Today, Ulysse Nardin honors this tradition and passion for the world’s ocean seen both in its use of sustainable materials in the contemporary collections and through the brand’s partnerships.

The 11th Hour Racing Team is the only US team taking part in The Ocean Race 2022-23—billed as the \world’s longest and toughest sporting event. The five strong crew team is based in Newport, Rhode Island. And professional sailors are supported by an international shore crew. The sailors will race their foiling 60-foot race boat, Mālama, 31,700 nautical miles [59,000 kilometers, 36,000 miles] around the world through some of the most inhospitable waters on the planet including the notoriously tough Southern Ocean, inspiring positive action for long-lasting change for ocean health.

Patrick Pruniaux CEO of Ulysse Nardin North America, said, “11th Hour Racing Team is the ideal partner for our brand. Like us, they are explorers. We strive to innovate through use of novel materials that lessen our impact on the environment and 11th Hour Racing Team employs cutting edge technology that proves sustainability can win the race.”

Founded by Mr. Ulysse Nardin in 1846, the company owes its reputation to its links with the sea: A pioneer in innovative technologies and the use of high-tech materials such as silicium, Ulysse Nardin is one of the few integrated manufactures with the in-house expertise to produce its own high-precision components and movements. The brand is devoted in its quest to support the preservation of the Ocean.

11th Hour Racing Team founder, Mark Towill, commented, “Time is ingrained in everything we do at 11th Hour Racing Team. From the precise second we cross the startline of The Ocean Race, the hundreds of thousands of minutes we will be pushing ourselves and the boat on each leg, to the critical hour we are at in relation to climate change. We are proud to be carrying the marque of a sustainably focused brand such as Ulysse Nardin and look forward to our partnership on this epic race around the planet.”

The 11th Hour Racing Team was formed in September 2019 and is led by American offshore sailors Charlie Enright and Mark Towill. Supported by title sponsor 11th Hour Racing, the Team’s mission is to build a high-performance ocean racing team with sustainability at the core of all operations,inspiring positive action among sailing and coastal communities, and global sports fans to create long-lasting change for ocean health. Towill and Enright have competed in the last two editions of The Ocean Race and the team is set to race in the inaugural, fully crewed IMOCA Class of The Ocean Race 2022-23 with their next-generation race boat -Mālama.


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About the Author

Joseph DeAcetis is an influential force in the fashion world, known for his cutting-edge approach to styling, art direction, and fashion journalism. As one of the foremost voices in the industry, he has built a reputation for not only documenting fashion history but also driving conversations around its present and future. With a deep focus on emerging trends like AI in fashioninfluencer marketingcelebrity partnerships, and sustainable practices, Joseph is constantly at the forefront of reporting on the innovations that are reshaping the global fashion industry.

As a stylist and creative director, Joseph has worked with global icons like Elon MuskJustin BieberRichard BransonKaty PerryTom Brady, and A$AP Rocky, blending his unique vision of style with cultural relevance. But his influence extends beyond the lens—his award-winning columns for prestigious publications such as EsquirePeople MagazineRobb Report, and Playboy offer insightful commentary on the evolving relationship between fashion, technology, and culture. As a Creative Fashion Director at Forbes Media, Joseph explored the intersection of style and innovation, championing how digital transformations and sustainable business strategies are empowering fashion brands to scale globally and adapt to new consumer demands.

Joseph’s latest ventures are centered around POTRO, the pioneering Latinx menswear brand he founded and leads as President, where he blends heritage craftsmanship with modern design to create fashion that speaks to the future of menswear.

In addition to his creative work, Joseph is the Editor-in-Chief at StyleLujo.com, a celebrated online publication that has earned acclaim for its organic, groundbreaking features on celebrity culture and fashion. StyleLujo.com is known for its distinctive voice, offering fresh perspectives on fashion’s most influential trends, while spotlighting the intersection of style and contemporary culture.

Always forward-thinking, Joseph DeAcetis is a leading voice guiding fashion into an exciting new era, where technology, sustainability, and culture converge to redefine style for the next generation

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