Trending Spirits And Cocktails Poised For A New Generation In Summer 2024

Mijenta, the award-winning, additive-free, sustainable tequila from the highlands of Jalisco has released its limited edition Cristalino, which through extensive experimentation has brought to life something truly unique and utterly unpredictable. The idea to create a Cristalino tequila was born from Maestra Tequilera Ana María Romero Mena’s passion for exploring the sensory possibilities of tequila, which for Mijenta’s latest expression, began with experimentation with Symphony barrels. With staves composed of American Oak from the forests of Minnesota, Missouri, Pennsylvania and Virginia, over the course of approximately eight months, the barrels continuously enhance the incredible richness of the tequila as new compounds develop, transform and evolve.

What’s new with spirits and cocktails in 2024? For starters, the latest generations have understood that a good time doesn’t necessarily need to be buzz-worthy. The alcohol industry is poised to adapt and launch new products. As a result, younger consumers are very interested in learning the art of mixology. 

You see, as new generations evolve, people’s tastes change. Although change is here, one thing remains the same: Americans enjoy the social aspect of socializing with friends and family. 

Our editors at stylelujo.com predict the rise of region-specific flavors. For example, Latinx ingredients will influence food and cocktails, including tequila, mezcal, and rum – many coming from Latin America. We also noticed exciting brand collaborations such as American brand Great Jones x Wölffer Estate Cask Finished Bourbon.

Creative bartenders have long incorporated vegetables in their cocktails, such as cucumbers and peppers, but today, mixologists are experimenting with beets, sea kelp, carrots, and even edamame. These beautiful creations accentuate the consumer experience and seem to be rising for summer 2024. 

This summer, mixologists across the USA, from Laguna Beach to Montauk, will develop this trend by adding savory ingredients and techniques from the dinner menu and moving to beverages. These different ingredients are offered to elevate cocktails that heighten the senses while delivering a satisfying taste. 

Our team has tasted cocktail and non-alcoholic beverages, including new ingredients such as piquillo peppers, salsa macha, soy sauce, whole cacao, black tahini, and sweetened condensed milk as an alternative to more traditional cocktail infusions.

Social Media: 

Today, cocktails are gaining popularity thanks to social media. Whether it’s Instagram or other social media channels, people enjoy sharing images and videos of unique glassware and eye-catching garnishes of the mixologist’s creations. Clever restaurants and bars enjoy getting particularly creative with presentations -allowing servers to deliver eye-catching glasses, bringing fun to the whole table, and catching the eye of those nearby – as the smartphones are recording, posting, and tagging. 

Beverly Spirits:

Link to Product: ReserveBar.com Courtesy of Beverly Spirits

The Beverly High Rye (SRP $59.99)

Exquisitely crafted to perfection, The Beverly High Rye elevates the most special moments in life with its exceptional sipping experience. This luxury whiskey is the perfect gift for those who appreciate the finer things in life and seek out only the best quality and craftsmanship. 

The Beverly High Rye has won five Gold Medals at prestigious competitions including the San Francisco World Spirits Competition, L.A. Spirits Awards, New York World Spirits Competition, and received a 94-point rating from Bartender Spirits Awards. 

  • A blend of 50% straight rye and 50% straight bourbon, which masterfully melds the bright rye spices of cinnamon, brown sugar and nutmeg with a rich mouthfeel and caramel and toffee on the finish. 
  • The Beverly High Rye has quickly become a favorite among bartenders at world-class bars and restaurants, including Nobu, Ocean Prime, Mastro’s, 1 Hotels, and the Beverly Wilshire (A Four Seasons Hotel).

Mijenta:

Mijenta, the award-winning, additive-free, sustainable tequila from the highlands of Jalisco has released its limited edition Cristalino, which through extensive experimentation has brought to life something truly unique and utterly unpredictable. The idea to create a Cristalino tequila was born from Maestra Tequilera Ana María Romero Mena’s passion for exploring the sensory possibilities of tequila, which for Mijenta’s latest expression, began with experimentation with Symphony barrels. With staves composed of American Oak from the forests of Minnesota, Missouri, Pennsylvania and Virginia, over the course of approximately eight months, the barrels continuously enhance the incredible richness of the tequila as new compounds develop, transform and evolve.

Mijenta Cristalino. shopmijenta.com Courtesy of Mijenta

Mijenta Cristalino

Mijenta, the award-winning, additive-free, sustainable tequila from the highlands of Jalisco has released its limited edition Cristalino, which through extensive experimentation has brought to life something truly unique and utterly unpredictable. The idea to create a Cristalino tequila was born from Maestra Tequilera Ana María Romero Mena’s passion for exploring the sensory possibilities of tequila, which for Mijenta’s latest expression, began with experimentation with Symphony barrels. With staves composed of American Oak from the forests of Minnesota, Missouri, Pennsylvania and Virginia, over the course of approximately eight months, the barrels continuously enhance the incredible richness of the tequila as new compounds develop, transform and evolve.

Confetti:

Confetti Snacks is a new line of veggie chips that ditch the deep fryer but deliver nutrients, crunch, color and flavor galore by up cycling “ugly vegetables.” These chips are minimally processed and never deep-fried, like other veggie chips and extruded “puff” style snacks. Because they are baked using a low heat method, the nutrients – and the beautiful colors of the carrots, radishes, purple sweet potatoes and mushrooms in the mix – remain vibrant. But it’s not just about delivering health dividends and looking good. Confetti Snacks are infused with authentic spices and flavors. Veggie chip flavors include Green Curry, Tandoori Curry, Teriyaki BBQ and Summer Truffle. Mushroom chip flavors include Green Curry, Tandoori Curry and Black Truffle.

Great Jones x Wölffer Estate:

Great Jones x Wölffer Estate Cask Finished Bourbon. Courtesy of Great Jones

Great Jones x Wölffer Estate Cask Finished Bourbon

Bridging the worlds of viticulture and distillation, Wölffer Estate Vineyard has released an exciting partnership with Great Jones® Distilling Co., the first whiskey distillery in Manhattan since Prohibition. Introducing the Great Jones x Wölffer Estate Cask Finished Bourbon. This iconic and limited-edition Empire State collaboration developed by two masters of their craft – Head Distiller, Celina Perez and Winemaker, Roman Roth – celebrates the best New York ingredients from barrel to bottle.

Cheese Bits:

Cheese Bits — and their new  Mozzamini Pearls, Wasabi flavor is so good that they have won a Silver at the American Cheese Society Judging and Competition 2023. Cheese Bits Brand is a renowned name in the world of artisanal cheeses, celebrated for its commitment to crafting exceptional dairy creations that tantalize taste buds and ignite culinary imagination. With a portfolio of innovative flavors and an unwavering dedication to quality, Cheese Bits continues to captivate cheese lovers and industry experts alike.

Crossfire Hurricane Rum:

Crossfire Hurricane Rum, a premium spirits brand created by The Rolling Stones in partnership with Universal Music Group and Socio Ventures, offers fans the ultimate gift for music lovers, rock & roll fans, and rum enthusiasts – especially for Mother’s Day and Father’s Day. The liquid boasts flavors of caramelized bananas followed by a gentle hint of tropical fruit. Its blend of Caribbean rums from Jamaica, Barbados, and the Dominican Republic is a fusion of three distinct rum-making traditions that are perfectly aged for up to five years in charred oak barrels. It gives off a golden hue and imparts a depth of complexity and character that makes it ideal to sip on its own or stand out in a wide variety of cocktails. 

Now available for purchase online across the U.S. at www.crossfirehurricane.com via ReserveBar –$37.

Starward:


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